Air date: April 6, 2017

The show covered a wide range of topics including:

• Personalized Assistant Devices and SEO
  

  “The future is PASO (Personal Assistance Search Optimization) – John E. Lincoln. Digital marketers should know where PAs get their information. If you accept the premise that the future of SEO is all about PAs and personal assistant search optimization, then you should be asking yourself the following question: “Where do PAs get all their information?””

• Google’s Mobile first index is unlikely to launch before 2018 according to Google engineer Gary Illyes speaking at the Next10conf in Boston.
• Its time to update the SEO Periodic Table. Every 2 years Search Engine Land updates the table and it is asking SEOs to participate in this year’s survey.

Jim Hedger

Jim Hedger is an organic SEO and digital marketing specialist. Jim has been involved in the online marketing industry since 1998 and a SEO since 1999. Best known as a broadcaster, interviewer, content writer and search industry commentator, Jim is a frequent conference speaker and organizer. He hosts the search focused radio show Webcology on WebmasterRadio.FM and is a WebmasterRadio.FM conference interviewer. Jim brings a wealth of knowledge, experience, passion and creative thinking to each project. Preferring a teamwork approach, Jim strives to inform and train his clients and their staff to run and maintain their own search and social media efforts.

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